"Today the Cloverdale Rodeo & Exhibition is the second largest community rodeo in Canada, attracting competitors and spectators worldwide. The idea for it was conceived in 1944 when the late Jack Shannon and Clarke Greenaway, two local horse enthusiasts, were watching a rodeo in Kamloops. The next year the concept of a local rodeo became the major project of local Kinsmen. It was presented entirely by volunteers and "The West Goes Wilder" proved more popular than anyone's wildest dreams. . . ." The Official Cloverdale Rodeo site